Running a business, trying to lead your company, there is always a lot of noise.
People want you to be a certain way. “Act like this and you will get more clients”. “Act like that and your employees will be happy”. “Speak out for this and the world will love you”.
Try doing that, however, and you are the dog that will never catch their tail.
You cannot chase, you must lead.
What do YOU believe? How to execute your business, how to treat clients, employees, etc.
Granted, not everyone is going to be happy with you. But to tell you honestly, you shouldn’t FREAKIN' care.
You must believe in yourself and your mission.
You can’t grow roots without this belief.